New Bikes & Cycling Accessories
Order Online, Collect at Watford Cycle Hub
Looking for a new bike or cycling gear in Watford? We’ve partnered with Freewheel, the UK’s leading online cycle retailer that puts local bike shops first. Browse their full range — from brand-new bikes and e-bikes to helmets, components, and clothing — then choose Watford Cycle Hub as your free click & collect point. We’ll be here to receive your order, help you set it up, and make sure you leave happy.
How it Works
Ordering through Freewheel and collecting at the Hub is simple:
- Browse the full range at freewheel.co.uk — thousands of bikes, accessories, clothing and components.
- Select Watford Cycle Hub as your click & collect location at checkout. Collection is always free.
- We’ll let you know as soon as your order arrives at the Hub, ready for you to pick up.
- Come in and collect — our team will be on hand to help with sizing, fitting, and any questions.
Ordering a new bike? Our mechanics can also carry out a professional bike fit or initial set-up service while you’re with us — just ask.
Why Buy Through Freewheel at Watford Cycle Hub?
Thousands of products from leading brands including Shimano, Madison, Lazer, Park Tool, Thule and many more
Free click & collect — no delivery charge when you pick up at the Hub
Expert local advice — our team are on hand when you collect, not a chatbot
Every purchase supports us — a percentage of every Freewheel sale collected here goes directly back into Watford Cycle Hub and our community programmes
E-bike specialists — we’ll be expanding our e-bike servicing expertise, so if you’re buying an electric bike, you’re in the right hands for ongoing maintenance too
Finance available — Freewheel offers 0% APR finance options on many items, so you can spread the cost
What Can I Order?
Whether you’re a first-time cyclist or a seasoned road rider, Freewheel stocks everything you need:
Bikes Road bikes, mountain bikes, hybrid bikes, kids’ bikes, folding bikes, gravel bikes, and e-bikes — in a wide range of sizes and price points.
Accessories & Components Helmets, lights, locks, luggage, saddles, handlebars, tyres, inner tubes, chains, and drivetrain components.
Clothing Cycling jerseys, shorts, gloves, waterproofs, and footwear for all seasons and abilities.
Maintenance & Tools Workshop tools, lubricants, cleaning kits — and if you’d rather leave the spannering to us, our workshop team are right here.
Perfect for Families on the Ebury Way
Located right on the Ebury Way traffic-free cycle route and next to the King George V Playing Fields mini-town, Watford Cycle Hub is a natural stopping point for families exploring the local area.
If you’re looking for a new kids’ bike, balance bike, or family cargo bike, ordering through Freewheel and collecting at the Cycle Hub means you can see the bike in person, ask our team for sizing guidance, and head straight out for a ride.
Not Sure What You Need?
Pop in and have a chat.
Our team know their bikes and will help you work out what’s right for you before you order — whether that’s a first commuter bike, an upgrade to e-assist, or a new bike for a child who’s just passed their Bikeability course.
Watford Cycle Hub is part of the Freewheel Union — a national network of independent bike shops. When you shop via Freewheel and collect here, you’re supporting a community not-for-profit that reinvests in cycling for everyone in Watford.